Crowdsourcing Log

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Late night Crowdsourcing at BU

May7

Tonight, I was lucky enough to be part of a great panel on crowdsourcing hosted by BU Entrepreneurs and UltraLightStartups. Eric and Alex (respectively) did a phenomenal job bringing a 150+person crowd to the BU management center to attend the event, and we covered the gamut.
Here was the panel.

  • Doron Reuveni, CEO & Co-Founder of uTest [Crowdsourced Software/Application Testing]
  • yours truly
  • Jay Batson, Co-Founder of Acquia [Open Source Drupal]
  • Peter LaMotte, Director of Marketing for GeniusRocket [Crowdsourced marketing and advertising collateral]

Each brought a definite different flavor, but one thing was clear. Crowdsourcing is in full swing and best-practices are being developed to exploit opportunity at almost every turn.

Know you crowd and know your customer.

Remember that the crowd is a stakeholder as much as you client.

Pay cash or Pay in street cred, but pay the ones who care and especially those who care and are good.

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