Crowdsourcing Log

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Crowdfunding - The Age of Stupid

March8

the age of stupid

Congrats to The Age of Stupid. which following a successful sourcing of Crowd funding, is due out in cinemas in the UK in March. Whilst Wishing them every success, we asked the team why they chose this approach.

Q: Why are you crowd-funding The age of stupid?
Our ultimate aim in making The Age of Stupid is to help bring about the exponential change in global awareness needed to force governments to introduce legislation which cuts global carbon emissions by 60% and allows life to continue on this planet. Gotta aim high, right?

Funding the film independently helps us achieve this, we hope, in three main ways:

1) What the film says
2) Who sees it
3) Who gets the cash

Q: Will it be a better film?
Should be. As we’re making it completely independently, we don’t have any Executive Producers or Money Men telling us what film we should be making. Or to hurry up and finish to fit with their deadlines. Or to tone it down because their advertisers won’t like it.

Q: Who will get rich if The Age of Stupid is a smash hit?
John has made some of the most high profile documentaries of recent years. ‘One Day in September’ won the Oscar for Best Documentary and ‘Live Forever’ destroyed several forests in press coverage. So you might imagine he is rich. But when those funding bodies pay you to make a film for them, they also wrap up the finances. First, they insist that the initial money taken by the film goes to repay their investment. Which is often the only money that comes in. And second, if the film does repay all it’s production costs and goes on to make a profit, guess who gets most of it? For example, ‘Touching the Void’ is financially the most successful British doc of all time. It took an estimated US $10 million at the box office, none of which has filtered down to the filmmakers.

It’ll be a different story on The Age of Stupid. Everybody who works (above a minimum) or invests in the film will own a slice of the pie. So if The Age of Stupid is the smash hit we’re dreaming of, the people who will benefit, money-wise, are those who made it, those who star in it and those who financed it. If we make enough to help fund future related projects & films, even better.
Also, if we succeed in raising the whole budget independently, there will be no debts or financiers taking their cut before we can start sharing out the profits - unlike most deferred payment films which are saddled with a million quid or so in debt.

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