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Mass Collaboration on the Internet

February6

The Power of Us – Mass collaboration on the internet is shaking up business. This article was found in BusinessWeek of June 20th 2005. This article touches on the use of Skype as collaboration toolbox and a cost saver.
The article also covers various examples from various industries, and how collaboration on the internet changed the way they do business.

Pierre Omidyar on “Connecting People”, eBay’s founder talks about the power of community and his efforts to apply lessons learned from the online giant to other spheres

Open-source software, blogs, file sharing networks, free Internet telephony — they’re each disrupting multibillion-dollar industries and reshaping the landscape of business, politics, and culture. What’s the common thread behind them all? Us.

Sharing is the Net’s Next Big Disruption. New technologies are marshaling the talents, resources, and dollars of millions of people worldwide.
That collective power is shaking up the status quo in many industries

Yale law professor Yochai Benkler points to Google and Skype as examples of a new, Info Age market structure, based on peer production. It is the aspect of sharing economy on the internet.

The Internet isn’t just about e-mail or the Web anymore. Increasingly, people online are taking the power of the Internet back into their own hands. They’re posting opinions on online journals -– Web logs, or blogs. They’re organizing political rallies on MoveOn.org. They’re trading songs on shady file-sharing networks. They’re volunteering articles for the online encyclopedia Wikipedia, and they’re collaborating with other programmers around the world.

How mass collaboration changes everything can be understood by reading Don Tapscott and Anthony D. Williams book called Wikinomics . Here it is explained how to prosper in a world where new communications technologies are democratizing the creation of value. For anyone who wants to understand the major forces revolutionizing business today should consider some of these thoughts brought forward in this book.
Tapscott and Williams believes that: “To innovate and succeed the new mass collaboration must become part of every leaders playbook and lexicon. Learning how to engage and co-create with a shifting set of self-organised partners is becoming an essential skill, as important as budgeting, R&D and planning.”

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